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• Ph.D, University of Utah
• MBA, McGill University

Rohit Varman has a master’s degree in Business from McGill University. His PhD in Marketing is from University of Utah.  He started his academic career in India at Indian Institute of Technology Kanpur before moving to Indian Institute of Management Calcutta where he spent 13 years. He also taught at Deakin University from 2015-2017. Rohit joined University Â鶹¾«Ñ¡ in 2019 as Professor in Marketing.  At University Â鶹¾«Ñ¡, Rohit held a range of leadership roles such as Doctoral lead for the Department of Marketing and Head of the Department of Marketing. 

Rohit contributes widely to the academic community.  He serves on the board of the International Society of Markets and Development (ISMD) and is a past President of ISMD.  He is on the editorial board of journals such as Journal of Macro Marketing, Journal of Marketing Management and Journal of Historical Research in Marketing. He is co-editor-in-chief of Marketing Theory and an Associate Editor for Consumption Markets and Culture. Rohit has been a visiting researcher at Karlstad University, New School, and Indian Institute of Technology Bombay.

Past Positions:

2017 – 2019 - Professor, Indian Institute of Management, Calcutta
2015 – 2017 - Professor, Deakin University
2012 – 2015 - Professor, Indian Institute of Management, Calcutta
2010 –2012 - Associate Professor, Indian Institute of Management, Calcutta
2009 – 2010 - Senior Lecturer, Henley Business School, University of Reading
2006 – 2008 - Assistant Professor, Indian Institute of Management, Calcutta
2002 – 2006 - Assistant Professor, Indian Institute of Technology, Kanpur                

• Social Marketing and Societal Issues
  BSc Programme in Singapore

• Cross Cultural Communication
  MSc Programme

• Four Successful PhD Supervisions
• Served on Supervisory Committees for Several PhD Students

Research interests

Rohit’s broad areas of research are critical management/marketing and consumer culture.  His current inter-disciplinary research focuses on corporate violence, exploitation, unfree labour, consumer ethics, and resistance to corporatization and marketization. He is also interested in history of marketing and impact of colonialism on consumer culture. 

• Co-Editor-in-Chief, Marketing Theory
• Associate Editor, Consumption, Markets and Culture
• Member, Editorial Review Board of Journal of Macromarketing
• Member, Editorial Review Board of Journal of Historical Research in Marketing
• Member, Editorial board of Journal of Marketing Management
• Guest Co-Editor (with Olga Kravets) Special Issue on Hierarchies of Knowledge of Marketing Theory, 2022
• Guest Co-Editor (with Nikhilesh Dholakia) Special Issue on India of International Journal of Historical Research, 2018
• Guest Editor, Special Issue on Markets, Marketing and Violence of Journal of Marketing Management, 2018
• Guest Co-Editor (with Giana Eckhardt and Nikhilesh Dholakia) Special Issue on Globalization of Marketing Ideology of Journal of Macromarketing, 2013
• Editor, Decision (Journal published by Indian Institute of Management Calcutta), 2008-10
• Ad Hoc Reviewer
  Marketing Theory
  Journal of Consumer Research
  Journal of Service Research
  Journal of Public Policy and Marketing
  Journal of Business Ethics
  Human Relations
  Organization Studies